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In this conversation, Joe Viscuso, the Director of Strategic Growth at Pennoni, discusses his career journey, the role of technology in the AEC industry, and the challenges firms face in adopting new technologies. He highlights the importance of innovative solutions, particularly in road analytics, and emphasizes the need for the industry to adapt to a data-driven future. The discussion also touches on the competitive landscape of mergers and acquisitions and the evolving value proposition in the AEC sector. Not a PSMJ PRO member? Learn more here: http://www.psmj.com/psmjpromembership Order the Quarterly Market Forecast here: https://www.psmj.com/surveys/quarterl... Check out Greg’s Book of the Month here: https://www.amazon.com/Company-We-Kee... Chapters 1:12 Metric of the Month 5:58 Who is Joe Viscuso? 9:01 Joe’s Career Journey & M&A Experience 10:44 The Role of Technology and Innovation in AEC 12:32 Challenges in Technology Adoption 13:53 Is Every AI Tool a Fit for Your Firm? 15:21 Case Study: AI for Road Analytics 18:39 The Future of Data and Predictive Analytics 22:01 Using AI for Data and How AEC Can Evolve 25:12 2026 Projections (Just for Fun) 26:06 M&A Activity & PSMJ’s M&A Summit 28:46 Five Minute Fix 34:45 Book of the Month Takeaways Joe Viscuso's role focuses on growing the top line of Pennoni. Pennoni is 100% employee-owned and has grown significantly. Technology plays a crucial role in client offerings and project delivery. Adoption of technology is influenced by generational changes in the workforce. Public sector clients are often more resistant to adopting new technologies than private clients. Innovative road analytics technology improves objectivity in road condition assessments. Data is a valuable asset that the AEC industry has yet to fully monetize. Predictive analytics will play a significant role in the future of the industry. M&A activity remains competitive, with firms needing to be forward-looking. The industry must shift from selling hours to providing value-based solutions. Host: Gregory Hart Producers: Gregory Hart, Pete McPherson, Molly McElaney Editor: Molly McElaney Special thanks to Riverside FM!