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The number one mistake when it comes to email lists for marketers is having one giant list for everyone. This way, you will end up treating all of the leads that you have like the exact same person with the exact same experience. But they're all individual people with specific individual needs and wants. So instead, you want to have different types of lists, you want to segment them out so that you can speak to your audience differently depending on what they're interested in. In this episode, we are talking about how you can create separate lists that will help you create a more tailor-fit and effective marketing Find the full show notes here: https://onlinemarketingpodcast.com/th... (https://onlinemarketingpodcast.com/?p...) Resources: 1. Highest Converting List Builders PDF (https://onlinemarketingpodcast.com/hi...) Grab your Highest Converting List Builders PDF to create list builders that convert to clients! 1. Adaptive Marketing Program (https://adaptivemembership.com) - Adaptive Marketing program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients! 1. For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/le... Connect with us on social! Instagram:@realpaulpruitt ( / realpaulpruitt ) & @realmelissapruitt ( / realmelissapruitt ) Facebook: @realpaulpruitt ( / realpaulpruitt ) & @real ( / realmelissapruitt ) melissapruitt ( / realmelissapruitt )