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Storytelling for Social Video (Without Performing or Oversharing) On World Book Day it felt like the perfect moment to talk about storytelling, not the dramatic kind we often see online, but the quiet structure that helps people understand and trust what we’re saying. In this short session I explain: • what a hook actually is (and why it isn’t a trend) • why stories work in even very short videos • how the idea of “me too” matters more than “wow” • and how repetition, familiarity and clarity help your audience feel comfortable watching you If video has ever felt harder than it should, it’s often because nobody has explained the structure behind it. 🎬 Get my free guide: “Get in the Frame” Join my mailing list and I’ll send it straight to you: https://mailchi.mp/filmyour/filmyourface 📱 Follow along here too Film Your Face Facebook: / filmyourfaceuk Instagram: / filmyourface 🍰 Shed Loads of Cakes Facebook: / shedloadsofcakes Instagram: / shedloadsofcake