Experiential Marketing in Action: My Coachella 2025 Experience скачать в хорошем качестве

Experiential Marketing in Action: My Coachella 2025 Experience

I was on the ground at Coachella 2025—and the most memorable moments weren’t just on stage. They were built by brands. In this video, I share what I witnessed firsthand: how the world’s most recognizable companies are using experiential marketing to rise above the noise and make lasting impressions in one of the most saturated environments in culture. From immersive installations to emotionally intelligent storytelling, I break down the strategies that stood out—and why they worked. You’ll see how experiential activations are evolving and what it takes to create brand moments that resonate long after the festival ends. If you want to create deeper connections with your audience and differentiate your brand in a crowded market, these insights from Coachella offer a front-row seat to what’s working now. #Coachella2025 #ExperientialMarketing #BrandExperience #ImmersiveMarketing #MarketingStrategy Connect with Kim: Website: https://kimberlylawton.com/ LinkedIn:   / kimlawtonmarketing   Twitter: https://x.com/kimlawtonmktg About Kim: Kim Lawton is an award-winning marketing veteran known for her cutting-edge marketing strategies that help brands build visibility and connect with consumers. She is a Partner and the Chief Possibilities Officer at Inspira, a purpose-driven brand activation agency, as well as the Chief Operating Officer at Enthuse, an experiential marketing consultancy agency. #enthusemarketing #Kimlawtonmarketing #MarketingAgency