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👉 Join my FREE Telegram Community 🚀 https://t.me/bulletproofscale In this episode, I sit down with Ryan Hood — a marketer who has done it all: agency owner, top affiliate, and now offer owner. We dive deep into the real game of scaling online businesses, mastering YouTube ads, and what it really takes to move from running traffic to owning offers. Ryan shares his full journey: From building a 7-figure solar agency to becoming the #1 affiliate on Clickbank. Why owning an offer is a completely different game than being an affiliate. The exact YouTube scaling strategies he uses (hooks, Demand Gen, tCPA, surfing budgets). Why most lead gen payouts don’t work on YouTube — and how to negotiate “CTV payouts.” The hidden power of Rumble and Newsbreak for fast testing and quick scale. His PvP mindset for winning in affiliate marketing: how to stack advantages and edge out competitors. Whether you’re an affiliate, a media buyer, or someone thinking about owning offers, this conversation is a masterclass on traffic, scale, and control. 📌 Follow Ryan: Linkedin: / ryan-hood-b2b35572 ValueUp: https://valueupmarketing.com/ ----------------------------------------------------- 👉 Follow Me on social media / bulletproofscaling 👉 Learn Pay Per Call For FREE With Pay Per Call Made Simple https://bit.ly/paypercallmadesimple ⏱️ Timestamps 0:00 – Introduction 2:24 – Scaling a Marketing Agency to 7 Figures in 6 Months 3:56 – Why Ryan Left Agency Life for Affiliate Marketing 6:07 – The VSL Breakthrough That Made Him a Top ClickBank Affiliate 7:32 – From Affiliate to Offer Owner: Launching and Scaling His Own Products 14:28 – YouTube Ads Strategy: How to Launch, Optimize & Scale Campaigns 20:00 – Max Conversions vs Target CPA: Ryan’s Proven Scaling Formula 33:54 – Lead Gen & Pay Per Call on YouTube: High-Payout Offer Tips 37:21 – Rumble & Newsbreak Ads: Alternative Traffic Sources That Work 44:08 – Ryan’s Advice for Beginners in Affiliate Marketing (PvP Mindset)