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The Psychology Behind Selling a Business: A Case Study | M&A Masterclass ΡΠΊΠ°Ρ‡Π°Ρ‚ΡŒ Π² Ρ…ΠΎΡ€ΠΎΡˆΠ΅ΠΌ качСствС

The Psychology Behind Selling a Business: A Case Study | M&A Masterclass 3 months ago

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The Psychology Behind Selling a Business: A Case Study | M&A Masterclass
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The Psychology Behind Selling a Business: A Case Study | M&A Masterclass

In this second installment of Paul Giannamore’s M&A Masterclass series, we dive deep into the intricate mechanics and psychology behind a high-stakes Mergers and Acquisitions transaction. Paul takes you inside the real-world sale of Nomor, a Nordic residential and commercial services company, where he navigated complex deal dynamics, leveraged strategic insights, and ultimately maximized value for his client. πŸ”Ή How do you structure a competitive sale process? πŸ”Ή What psychological levers can sellers use to extract maximum price? πŸ”Ή What element did the Dutch Auction introduce into the process? πŸ”Ή How do you neutralize a buyer’s shutdown move and regain control of the process? πŸ”Ή How can sellers strategically manage buyer expectations throughout the deal? This episode breaks down the entire M&A journeyβ€”from pre-sale planning and valuation modeling to auction mechanics and final negotiations. Paul reveals the tactics he used to push the final sale price higher than anyone thought possibleβ€”despite a last-minute bid standoff. If you’re a business owner considering a sale or an M&A professional looking to refine your approach, this masterclass is essential viewing. Paul Giannamore is a leading expert in Sell-Side M&A, known for guiding service business owners through smooth and profitable sales. His strategic insights have shaped many successful deals, making him a go-to expert in the industry. To reach Paul Giannamore: Β Β /Β paulgiannamoreΒ Β  Β Β /Β pgiannamoreΒ Β  πŸ“Œ Watch Part 1 Here: Β Β Β β€’Β Sell-SideΒ M&AΒ MasterclassΒ |Β StructuringΒ aΒ ...Β Β  πŸ“Œ Subscribe for More M&A Insights: Β Β Β /Β @potomactvΒ Β  https://www.potomaccompany.com/ πŸ“Œ New to the channel? Watch this brief special message from Paul: πŸ”— Β Β Β β€’Β WelcomeΒ toΒ POTOMACΒ M&AΒ |Β Valuation,Β Merger...Β Β  Directed, Produced, and Filmed by Dylan Seals of Verbell Ltd. https://www.verbell.ltd/ Timestamps 00:00 Introduction 01:14 The Asset 05:09 The Hunt 09:41 The Plan 13:50 Choice of Process 16:41 Introducing Competition 19:58 Initial Offers 24:36 Management Meetings 36:08 Broad Process 40:15 The Shutdown Move 46:59 Judgment 53:10 Closing Thoughts #mergersandacquisitions #businessvaluation #smallbusinessowner #residentialservices #commercialservices #investmentbanking #PrivateEquity #BusinessSale #MAMasterclass #smallbusiness #smallbusinessowner #sellsideadvisor #anticimex #rentokil #terminix #orkin #recession #investmentbanking #business #bigdealenergy

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