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Invisible Costs, Visible Choices

What’s the real cost of our food? This webinar explores the hidden social, environmental, and health costs behind everyday food products — costs that are not reflected on price tags but are still paid by people and the planet. Hosted on World Food Day by the Netherlands Food Partnership, together with GAIN, True Price Foundation, and ATNi, the session discusses how True Cost Accounting (TCA) and True Pricing can help make these invisible costs visible and support healthier, more sustainable, and fairer food choices. Want to dig deeper? Start here: Explore the full 3-part Review Series on True Cost Assessment methods: 👉 https://www.gainhealth.org/resources/... Read the joint press release issued by NFP, GAIN, True Price Foundation & ATNI: 👉 https://www.gainhealth.org/news-relea... Interested in NFP’s broader work on True Price? Listen to our ‘Welcome to the Beehive’ episode for more on our vision, partnerships, and why this work matters. 👉    • Why True Price is NOT about raising prices...