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What happens when you stop chasing competitive advantage—and start building a career around your comparative advantage? In this Creator Capitalist Conversation, Mike Maples Jr. (Co-Founding Partner at VC firm Floodgate) shares how he left a clear, prestigious path behind to build something no one else could replicate. We break down the frameworks that shape his thinking, the mental models behind his career decisions, and how to build Intellectual Capital that makes you impossible to compete with—especially in a world where AI is commoditizing knowledge. This conversation is part of the Creator Capitalist series from Category Pirates—featuring real stories from people who designed careers around their difference. Not status. Not credentials. Not conformity. Key moments: 00:00 – Intro: What is comparative advantage, and why does it matter? 00:40 – Burn the Résumé: Why Mike turned down millions to start from scratch 03:55 – Be the Only, Not the Best: The case for comparative over competitive advantage 10:20 – Turn Thinking Into Capital: How Mike uses AI to scale intellectual capital 20:45 – Credentialism Is Dead: What mass cognition means for knowledge workers 35:50 – Earnership Over Attention: Why the long-term ROI comes from owning your difference 44:00 – Final takeaway: The strategy behind designing a career no one can replicate DESIGN YOUR CATEGORY-OF-ONE CAREER The proven system to discover your superpower, design your dream career, and get paid to be you. Join the Creator Capitalist waitlist: https://www.categorypirates.com/creat... HOP ABOARD THE CATEGORY PIRATES NEWSLETTER Insights for radically different entrepreneurs, executives, marketers, and creators who want to see, design, and claim the future by becoming known for a niche they own. Join 29k subscribers learning how to see the world through “a category lens.” Subscribe here: https://www.categorypirates.news/subs... MASTER CATEGORY DESIGN Category design is a business discipline that helps companies earn the majority of market share (up to 76%) in a specific category of products or services. Our Category Design Academy program is an intensive, hands-on training that helps you apply category design principles to design and dominate your business niche. Learn more and apply here: https://www.categorypirates.com/academy FOLLOW US ON SOCIAL Get the latest insights on thinking different and category design X: / categorypirates LinkedIn: / category-pirates