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Learn what it takes to design a successful bikini swimwear line. Swimwear can be tricky to design. Especially the bikini. Interested in starting a bikini brand? Check out these FREE resources for more info: 👉How to start a sustainable swimsuit line: https://bit.ly/3JqKSbu 👉Super secret sourcing document: https://bit.ly/46olEUX 👉For personalized help: https://bit.ly/43WFrcr In today's episode, Isabetta, founder of the Italian luxury swimsuit brand Edilvissa is opening up about what it takes to design a successful line. This is the kind of stuff that most brands keep secret from the competition. But, lucky for you, we both believe in helping new brands succeed. In the interview, we talk about: 1. How to choose the best fabrics, even if you don't know anything about textiles 2. Design research and how to stand out in the over-saturated and highly competitive swimsuit industry 3. The product development and production process 4. And, how to tell the difference between fast fashion and a real luxury swimsuit 👉 Video Chapters 00:00 Introduction 00:47 Choosing a fabric 12:44 The design process 23:20 Product development and production 33:58 Conclusion #howtostartaclothingbrand #fashionstartup #swimwear ------------------------------- About me: I'm a fashion industry veteran with over 10 years of experience working with some of the largest and most respected brands in the world. I'm passionate about sustainable supply chains and product development. -------------------------------