New Cannabis Product Trends: Insights from Emerald Green Technology скачать в хорошем качестве

New Cannabis Product Trends: Insights from Emerald Green Technology

Summary The video features an interview at the Necann Baltimore 2025 event with JC from Emerald Green Technology, a flavor house specializing in combustion and inhalation flavors for tobacco and cannabis products. JC explains their company’s background as a 50-year-old tobacco flavor innovator transitioning into cannabis flavoring through advanced terpene and flavor infusion technology. The conversation covers the science behind terpenes, product development insights, the evolving cannabis market, and Emerald Green’s role as a custom flavor provider supporting emerging cannabis license holders and product manufacturers globally. Key Points Introduction and Company Background 00:33 The interview takes place at Necann Baltimore 2025; JC from Emerald Green Technology introduces himself and highlights the significance of this local event for the company compared to larger industry shows like those in Vegas. 01:00 Emerald Green is a local flavor house based in Sykesville, Maryland, specializing in premium flavors and participating in select key industry events such as MJ Biz and the Total Products Expo (TPE). 01:44 The parent company, Tobacco Technology, has been developing flavors for tobacco products for 50 years, bringing those advancements into the cannabis sector via Emerald Green, a subdivision founded five years prior to specialize in cannabis innovation. Technology and Product Insights 02:18 Emerald Green focuses on creating flavors specifically for inhalation products in tobacco and cannabis, distinguishing their expertise from food flavor companies by ensuring flavors work safely with combustion and vaporization. 03:20 The company uses botanical turpenes and flavor-infused turpenes to enhance various cannabis delivery methods including edibles, combustion pre-rolls, and vapes, with vaping projected as the largest market. 04:24 Emerald Green offers strain-specific terpene formulations based on cannabis genetics, enhancing flavors using natural ingredients and patents adapted from tobacco industry technology. Understanding Terpenes and Market Application 05:05 JC explains terpenes as natural flavonoids in the cannabis plant that interact with cannabinoids to produce the “entourage effect,” influencing the plant’s effects such as sedation or energy based on specific terpene profiles like myrcene and terpinolene. 06:02 The company reverse-engineers cannabis genetics to recreate terpene profiles in flavor blends for vape oils, emphasizing the importance of expert formulation for cannabis product manufacturing, especially for processors transforming biomass to finished products. 07:00 Emerald Green focuses primarily on the processing license holders who create distillates and oils, collaborating to enhance products with custom flavors for vapes, infused edibles, and pre-rolls, noting the varying regulation and market maturity across states like Maryland, California, and Michigan. Company Philosophy and Expertise 07:39 JC oversees the cannabis division and clarifies the company does not manufacture its own cannabis products but rather sells flavors to manufacturers to support innovation without direct market competition. 08:14 Their approach is compared to an “offensive lineman” in sports — working behind the scenes to empower clients by providing unique flavors while maintaining confidentiality and trust. 08:56 Emerald Green aims to blend art and science in flavor creation, leveraging a team of flavorists with expertise in both artistic and scientific aspects to develop custom flavor profiles tailored to client brands. Industry Trends and Future Outlook 10:08 JC shares insights on anticipated new cannabis products inspired by tobacco industry innovations, such as hemp and THC-infused shisha and oral pouches, predicting diversification beyond vaping into multiple consumption forms over the next 5-10 years. 10:55 Besides common forms like flower, vaping, and gummies, emerging delivery methods include sublingual ingestion, injections, and oral pouches, highlighting ongoing regulatory progress shaping the cannabis product landscape. 11:33 JC stresses the critical need for new cannabis product manufacturers to work with flavor companies like Emerald Green, which custom develops and tailors flavor blends that cannot be bought off-the-shelf, ensuring freshness and exact client requirements. Global Reach and Contact Information 12:18 Emerald Green is involved in international markets, collaborating with companies in Europe such as Barcelona and Germany, reflecting the expanding global cannabis industry. 12:44 Interested parties are encouraged to reach out via emeraldgreen.com to connect directly with JC Senator and explore custom flavor solutions, emphasizing the company’s commitment to bringing client ideas to life with precision and expertise.