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If you’re a restaurant owner who wants to scale — this episode is a masterclass. Hengam Stanfield, co-founder of Matengas Pizzeria in San Antonio, shares exactly how she and her husband went from zero restaurant experience to building seven locations. They bought a failing pizzeria that was $200K in the red, and engineered it into San Antonio's number 1 pizza place. In this episode, we break down: • How to turn around a failing restaurant • Why obsessing over sales comes before building systems • The Ops Book framework that keeps multiple locations aligned • How to build restaurant systems that actually scale • The truth about hiring (and why you don’t “find” great people — you build them) • Protecting company culture as you grow • Restaurant marketing strategies that work in 2025 • How to prepare for big PR moments (including a Dave Portnoy review) • What it really takes to grow to 10, 20, even 50 locations This conversation is packed with practical advice for independent restaurant operators who want more than just survival — they want structure, profitability, and scale. Whether you’re running one unit or planning multi-unit expansion, this episode will challenge the way you think about operations, leadership, and growth. If you’re serious about building a scalable restaurant business, this is required listening. ⭐ This show is brought to you by Back of House.io, the foodservice industry’s most trusted resource for restaurant tech. Learn more at: https://backofhouse.io/ ⭐ Season 5 of So You Want to Run A Restaurant is proudly sponsored by RestauRent, the no-fee booking platform helping restaurants book private and group events. Try it risk-free with 3 free months at: https://bit.ly/soyouwanttorestaurent ⭐ Follow Us Podcast: https://linktr.ee/soyouwanttorunarest... Claudia: / claudia.saric Spencer: / restaurantspenny