What do you mean by the term decoupling? By Thales Teixeira скачать в хорошем качестве

What do you mean by the term decoupling? By Thales Teixeira

Thales Teixeira is an Associate Professor at Harvard Business School, where he has taught MBA, doctoral and executive-level courses in Marketing Models, Digital Marketing and Ecommerce. He has consulted or advised top executives of over 15 of the Fortune 100 companies and is the author of dozens of articles published in trade press outlets such as The Harvard Business Review, The McKinsey Quarterly, Think with Google, and in academic journals. His new book is titled Unlocking the Customer Value Chain. #DESCRIPTION Thales Teixeira explains the concept of decoupling as it applies to the consumer value chain. He talks about how successful startups are basing their businesses on filling one customer need that is being missed by existing businesses. This includes offering an improvement or cost savings in one of the three areas of the value chain including value creation, value charging or value erosion covering the entire life cycle of the product or service. Subscribe for more Sarder TV: http://bit.ly/1osk5yg Follow our Official Twitter: http://bit.ly/1tIwTzK Check out exclusive Sarder TV content: Web - http://bit.ly/1xpv37D Facebook - http://on.fb.me/1EbljQi #ABOUT SARDERTV Sarder TV is an independent, educational media company, focusing on the subjects that fascinate, inspire and teach executives. Because the relationship between success and learning is parallel, Sarder TV provides exclusive interviews with the authors, leaders, and taste makers currently affecting industry. Led by Russell Sarder and a team of dynamic and creative programming and content creators, experienced leadership and seasoned advisors, Sarder TV launched in 2012. Sarder TV is an exciting, forward thinking media company focused on the promotion of learning.