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Week 7 marks the transition from "The Problem" to "The Proof." We’ve spent weeks auditing the failures of the current landscape. Now, we look at the cold, hard market data that proves users are ready for an exit. This episode bridges the gap between widespread burnout and the Rubedo solution: a system designed for outcomes, not addiction. What this video covers: 1) The Unmet Demand: Adoption vs. Churn The Scale: ~30% of U.S. adults have used online dating—that’s tens of millions of people. The Churn: Industry data shows 90-day active rates are chronically low. Users aren't leaving because they found "the one"; they’re leaving because of the "noise." The Signal: ~40% of users report they would explicitly pay for safety and authenticity features. The market is screaming for a higher standard. 2) The User Voice: Real-World Evidence We move from statistics to the "lived experience" of the platforms: #DatingAppBurnout: Analyzing the tens of millions of views on TikTok and the recurring "bot-fatigue" on Reddit. The Monetization Trap: Why users feel that "more boosts" actually lead to "fewer matches." 3) The Rubedo Answer: Designing for the Exit How do we solve a problem this systemic? We don't tweak the swipe; we rebuild the incentive: Verification Flow: ID-backed profiles to neutralize the 1M+ fakes deleted weekly. On-Chain Consent: Moving from "black-box" algorithms to auditable, transparent rules. Community Governance: Using dual reviews and user feedback to shape the environment. The Rubedo Thesis: What if an app rewarded you for leaving... happier? Success shouldn't be measured by "Time in App," but by the quality of the connection made outside of it. References include Pew Research Center (2020), Data.ai/App Annie (2022), GlobalWebIndex (2021), Match Group 10-Ks, and Rubedo internal pilot data (2024). 💬 The Beta Waitlist is live. We are building the safer alternative for the 40% who are tired of the status quo. Signal over noise. Evidence over anecdotes.