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Want to maintain clean CRM data while using Clay for prospecting? Learn how to build a custom Clay-HubSpot integration that respects your existing pipeline and deal statuses. 🔧 Video Breakdown: 00:00 Introduction to HubSpot and Clay Integration 00:28 Real-World Example: ServiceBell Project 01:43 Setting Up Private App in HubSpot 02:42 Running Custom Queries with API Calls 03:50 Fetching Deal Labels and Owner IDs 04:54 Conclusion and Best Practices This custom integration solution allows you to: → Look up companies by URL → Check existing deals and their statuses → Run conditional logic based on deal status → Identify and sync with account owners → Create/update company records automatically 💡 Pro Tip: If you're looking for an allbound first-party intent / sales platform, check out ServiceBell - their website video chat functionality is impressive. — 👋 About Me: I'm Joe, focused on defining GTM engineering through practical examples and real-world implementations. 🎯 Subscribe for more GTM engineering walkthroughs! 💬 Question: What challenges do you face with CRM integration? Share in the comments! 🔗 Let's Connect: LinkedIn: https://wfco.co/team/joe Website: https://wfco.co #hubspot #clayworkflow #salesautomation #revops #gotomarket #gotomarketstrategy #aiworkflow #aiworkflows