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If your studying business or want to know how to calculate a company's market share then this video will show you how. Market Share is an important metric for a business to understand because it gives them an idea of how they are performing in the market relative to their competitors. A company's market share is a measure of its sales compared to the total sales of all competitors in the same market. By knowing its Market Share, a company can assess its position in the market, identify areas for growth, and make informed decisions about future strategy. Watch the video to find out what market share is and how to calculate a business's market share. ►Become a FREE SUBSCRIBER to TWO TEACHERS now: https://www.youtube.com/c/TwoTeachers... 00:02 What is market share? 00:31 Examples of market share in the supermarket sector 01:20 How to calculate market share 02:08 Why is market share useful? Remember to hit subscribe & turn notifications on (bell icon) so you don't miss out on any new videos! ►A free activity resource for students can be downloaded via the following link: https://www.twoteachers.co.uk/markets... ►Check out our website for lots of educational business resources https://www.twoteachers.co.uk #pricingstrategy #price #psychologicalpricing