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I interviewed Cleo Abram about how she went from a journalist at Vox to a YouTuber with 3M+ subscribers. Thanks to Uscreen for sponsoring: https://bit.ly/3wmTXyR. And thanks to Riverside for sponsoring. Try free with link: https://creators.riverside.fm/Jon (use code "JON15" for 15% off) Join my newsletter for latest creator news & tips: https://created.news Join my Discord of 5,300 creators helping each other grow: www.discord.gg/created Subscribe for more videos ► https://bit.ly/YouTubeYoushaei After 5 years as a journalist at @Vox , @CleoAbram made the jump to solo-creator in 2022 with the launch of her show Huge If True and making videos with @NASA @mkbhd and @BostonDynamics. The ‘optimistic tech explainers’ explore everything from NASA’s supersonic planes to Formula 1, artificial wombs, quantum computers, and electric cars. Thank you to Firebrand Media for filming this episode and VidSummit for providing the space. Credit to David Mora's video "Why every Johnny Harris video goes viral" for inspiring the title of this video. Previous title: The Art of Quitting Your Job to be a YouTuber (Cleo Abram Interview) 0:00 - 0:33 Who is Cleo Abram? 0:33 - 5:46 Leaving Vox to Start YT Channel 5:46 - 7:28 Cleo's first sponsorships 7:28 - 9:38 Hiring a team 9:38 - 11:56 Cleo’s 4-Step Video Process 11:56 - 16:18 Step 1: Pitch 16:18 - 20:47 What Are Key Visuals? 20:47 - 22:17 Step 2: Info Doc 22:17 - 23:56 Step 3: Outline 23:56 - 27:53 Step 4: Script 27:53 - 32:52 Lessons From Vox 31:15 - 35:43 Breaking Through Your Niche 35:43 - 44:16 Cleo’s Cold Email To NASA 44:16 - 48:48 How Do YouTubers Be Better Journalists? 48:48 - 51:04 Short Form Process 51:05 - 53:52 Future of YouTube #Cleoabram #mkbhd #Hugeiftrue #Vox #NASA #YouTube #Creator #formula1 #elonmusk #journalism #technology #simonegiertz #marquesbrownlee #bostondynamics #applevisionpro #interview -------- PAST EPISODES: ► I asked MrBeast to roast his own videos: • I asked MrBeast to roast his own videos ► 72 Hours with MrBeast, Dude Perfect and Danny Duncan: • 72 Hours with MrBeast, Dude Perfect &... ► I asked MrBeast how to grow on YouTube in 2024: • I asked MrBeast how to grow on YouTub... ►Dream Reflects on Face Reveal, Dream SMP & Rejecting $550: • I asked Dream if he regrets taking of... ► Why Smosh Sold for $0...Then Paid Millions To Buy It Back: • Why Smosh Sold for $0...Then Paid Mil... ► Inside Smosh's Epic New Studio: • 24 Hours with Anthony Padilla & Ian H... ► How Zach King Built His $500M Empire: • How Zach King Built His $500M Empire ... ► Why Tana Mongeau Can't Be Cancelled: • Why Tana Mongeau Is Impossible To Can... ► Why YouTube's Biggest Star Quit (Liza Koshy interview) • Why YouTube's Biggest Star Quit (Liza... ► 24 Hours with Danny Duncan (The $150M YouTuber Building A City): • 24 Hours with Danny Duncan (The $150M... ► The Untold Story of Danny Duncan: YouTube's $150M Bad Boy (Interview): • The Danny Duncan Interview: YouTube's... ► ex-YouTube Employee Exposes How To Grow On YouTube: • Ex-YouTube Employee Explains How To G... ► Logan Paul Interview: • The Logan Paul Interview ► Peter McKinnon Interview: • The Jake Paul Interview ► Paddy Galloway Interview: • The Jake Paul Interview -------- CREATOR TOOLS: ► .Store: https://go.store/jonyoushaei ► OpusClip: https://bit.ly/3sNXpjQ ► Notion: https://bit.ly/3KwpLU0 -------- GEAR: ► Microphone: https://amzn.to/2ULckY7 ► Lights: https://amzn.to/2YzwaGX ► Tripod: https://amzn.to/2YxiHQ1 ► Camera: https://amzn.to/30HvSAD ► Backdrop: https://amzn.to/3hrV7N9 ► Backdrop Mount: https://amzn.to/37uDurg ► More recommendations on my Amazon store: www.amazon.com/shop/youshaei If you buy and have any questions on set up, feel free to comment or DM me. -------- ABOUT JON: One of few marketers to work at both YouTube and Instagram, Jon Youshaei has been featured in Business Insider, Time, and Inc Magazine and known as the "Creators' Creator" During five years at YouTube, Jon was Head of Creator Product Marketing where he worked with YouTube's top creators and brands to grow their audience and their incomes. During three years at Instagram, Jon helped build their creator team to empower even more creators to grow and monetize. Now a creator himself, Jon has garnered 500K+ followers, 300M+ views, and has interviewed Logan Paul, Paris Hilton, Terry Crews, Charli D'Amelio, Danny Duncan, Mark Rober, and more. He's been sponsored by top brands like American Express, HubSpot, Fiverr, and Microsoft and got signed by Gary Vaynerchuk to his speaking agency, VaynerSpeakers. Jon is also a sought-after advisor, investor, and speaker who serves as a Head Creator Advisor for TubeBuddy (analytics platform used by 9M creators), and recognized by NPR as one of the best commencement speakers since 1774 alongside Steve Jobs, Oprah and John F. Kennedy. He has also been Forbes 30 Under 30 and LinkedIn named him as one of their Top Voices on the platform.