Why are Latinos obsessed with Vicks VapoRub? скачать в хорошем качестве

Why are Latinos obsessed with Vicks VapoRub?

Want to understand U.S. Latino culture and trends better than anybody else? Sign up for my free newsletter: https://inthehyphen.co/subscribe In this episode of In The Hyphen, I explain why so many Latinos are obsessed with Vicks VapoRub. The ointment has turned into a protagonist of Latino memes, with people hailing it as a cure for everything from a cold to a broken leg. While it can't fix a broken leg, it's turned into a cultural phenomenon for many Latinos in Latin America and the United States. But why? I spoke to a marketing expert, an advertising veteran, a neuroscientist and my aunt to find out. Thank you to all the interviewees in this piece: Rachel Herz: https://rachelherz.com/ Mike Valdés-Fauli: https://chemistrycultura.com/ Federico Duran: https://www.monks.com/ Rogelio Godínez Reséndiz My tía Marta Special thanks to Patreon member Gwen Coloma for supporting my channel. If you'd like to support my journalism, join my Patreon! www.patreon.com/c/byfernandoh Find me on: Instagram: www.instagram.com/byfernandoh About me: Fernando Hurtado is an award-winning video journalist and the founder of In The Hyphen, a YouTube channel telling deeply researched, visually rich stories about U.S. Latinos. Before launching In The Hyphen, he was a journalist at NBC and Telemundo, where we produced national content for the 40+ NBC and Telemundo local stations. He's covered three Olympics and produced the award-winning My New Favorite Olympian podcast. He also hosted and produced Bísness School, a podcast about Latino entrepreneurs that was recognized by the Signal Awards. He was named to LA TV Week's 40 Under 40 in 2023. Subscribe to In The Hyphen so you don't miss the next video:    / @byfernandoh