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American Lung Association’s New Brand and Vision

As the nation’s longest-standing voluntary public health association, the American Lung Association has evolved throughout the decades to champion the lung health needs faced by each generation. To highlight the organization’s role today in an evolving public health landscape, while celebrating the organization’s heritage, the American Lung Association has unveiled a brand refresh – reintroducing itself as the trusted champion of lung health to another generation of Americans. Visit Lung.org to experience the newly refreshed organization, access lung health resources and more.