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Why Target Failed in Canada

Brands from the United States are usually global bestsellers as well. But there’s one thing the country keeps stumbling over: its supermarket chains. Walmart already failed spectacularly in Germany in the mid-2000s — and competitor Target didn’t fare any better. Its expansion into Canada in 2013 failed after just two years. How could that happen? Let’s take a look at it. A film by Matthias Schwarzer. ------------------------------ Sources for the video: The Last Days of Target (Canadian Business): https://canadianbusiness.com/ideas/th... Case Study 7: The $2.5 Billion Cross-Border Expansion Mistake by Target (Henrico Dolfing): https://www.henricodolfing.ch/case-st... 10 Years Since Target’s Exit from Canada: Lessons Learned (Retail Insider): https://retail-insider.com/retail-ins... ------------------------------ Did you like this video? Support my work on Patreon:   / matthiasschwarzerenglish   Or become a channel member on YouTube! ------------------------------ ▪️ WEBSITE https://matthias-schwarzer.com/ ▪️ SPOTIFY https://open.spotify.com/show/0QqRLRY... ▪️ INSTAGRAM   / matthiasschwarzer   ▪️ TIKTOK   / matthiasschwarzerenglish   ▪️ CONTACT [email protected] ------------------------------ Intro song: MÆT - Start Again Music: Epidemic Sound #target #canada #usa #retail #supermarket #economics #economy