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Learn how to use content marketing to grow your business. THEY ASK YOU ANSWER explains how to create the right content to attract potential customers and establish your brand as a trusted authority. There are a lot of great books out there on content marketing but, when it comes to optimizing for business success, this is my personal favorite. It's very actionable and very approachable. If you're an entrepreneur, marketer, salesperson, or anyone else interested in learning how to use content marketing to grow a business, I recommend that you review this book summary of THEY ASK YOU ANSWER by Marcus Sheridan to decide if the book is right for you. WANT THE BEST MARKETING STRATEGY FOR A NEW PRODUCT OR BUSINESS? ➡️ • The Best Marketing Strategy For A New... 33 PROVEN MARKETING CHANNELS ➡️ • GET MORE CUSTOMERS With 33 Proven Mar... SUBSCRIBE TO THE PODCAST FOR THE AUDIO EDITION: ► https://www.buzzsprout.com/1283141/54... 📚 AUDIOBOOKS ARE THE MOST CONVENIENT WAY TO READ Try Audible FREE For 30-Days → https://amzn.to/3SvTdO6 WANT TO PICKUP A COPY OF THEY ASK YOU ANSWER? Buy It On Amazon or Audible ➜ https://www.amazon.com/dp/1119610141/ Buy It On Apple Books ➜ https://books.apple.com/book/id147502... THE 10 BEST BUSINESS BOOKS 📚 • The 10 Best Business Books To Read In... THE 10 BEST DIGITAL MARKETING BOOKS 📚 • The Top 10 Best Digital Marketing Boo... THE 10 BEST PRODUCT MANAGEMENT BOOKS 📚 • The Top 10 Best Product Management Bo... THE 10 BEST STARTUP BOOKS 📚 • The Top 10 Best Startup Books For Fou... THE 10 BEST LEADERSHIP BOOKS 📚 • The Top 10 Best Leadership Books To R... Follow Rick Kettner for episode updates, book recommendations, and more. ► / rickkettner ► / rickkettner ► / rickkettner ► / rickkettner CHAPTER MARKERS: 00:00 - They Ask You Answer Book Summary 01:05 - Insight #1 - Build Trust By Addressing Customer Questions 05:03 - Insight #2 - Start With The Five Most Important Subjects 16:35 - Insight #3 - The Impact On Sales Teams And Culture 22:17 - Conclusion and Final Thoughts Content by Rick Kettner Produced by Kyle Trienke