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College Football's Massive NIL Scam

In July 2021, the college sports world turned upside down. For the first time in NCAA history, players could monetize their “name, image, and likeness” – their “NIL.” A gold rush ensued – but not in the way the NCAA expected. In the three and a half years since, rogue nonprofits and billionaires have used NIL as a Trojan Horse to pay players directly, transforming college athletics. This is what it looks like today, featuring an interview with former ND QB and MOGL founder Brandon Wimbush and other NIL experts. We discuss the Bryce Underwood acquisition, the Nico Iamaleava situation, Ohio State's $20M roster, and more.