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Carlos Lopes, representing the Swedish Energy Agency, delivered an enlightening presentation emphasizing the importance of public energy counseling to accelerate the heating transition. Lopes highlighted heat pump technology as a crucial solution for achieving Europe's climate goals by 2030, calling for political decisions, innovation, research, and consumer information to drive the installation of ten million heat pumps in the coming years. Sweden's remarkable progress in phasing out fossil fuel and heating oil, and the substantial reduction of greenhouse gas emissions, were showcased as examples of successful heating transitions. The rise of district heating, biomass, waste, and heat pumps contributed to these achievements. The heat pump market in Sweden over the past three decades demonstrated significant growth, with approximately 40% of houses equipped with heat pumps for hydronic central heating. Ground source heat pumps emerged as the most common space heater, installed in over a quarter of houses. The sales of air-water, exhaust air, and brine-water hydronic heat pumps have shown promising numbers, with an expected annual growth rate of 5%. Several factors have contributed to the development of heat pumps in Sweden. A favorable context with good electricity infrastructure and competitive electricity prices, coupled with limited availability and high costs of gas, propelled the adoption of heat pumps. Continuous research and innovation programs, technology and innovation procurements, government-funded research with industry engagement, and international collaborations have also played crucial roles. Policy measures such as energy and CO2 taxes on heating oil, tax credits for oil boiler replacements, performance requirements, and energy labeling have incentivized the transition to heat pumps. Moreover, the establishment of consumer dispute boards and the provision of testing, information, and advice have built consumer trust and acceptance of heat pump technologies. Creating a skilled and efficient installer base at competitive prices has been a key aspect of the heat pump industry's growth. Industry-driven initiatives, state schemes, and trained municipal energy advisers have contributed to maintaining high installation standards and ensuring consumer satisfaction. Carlos Lopes's presentation highlighted the significance of public energy counseling and various supportive measures for the widespread adoption of heat pumps. By promoting awareness, trust, and access to reliable information, policymakers, industry stakeholders, and consumers can collectively drive the transition to sustainable heating systems.