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Welcome to the first episode of TRR Video Insights, recorded following The Round Trip: Tyre & Conveyor Belt Recycling Summit in Melbourne, presented by Tyre Stewardship Australia and Tyrewise. In this video, we speak with Aaron Stevens, owner of the Te Rapa Tyre Centre in Hamilton, New Zealand. Aaron discusses the significant shift from a non-regulated system to New Zealand's regulated tyre stewardship scheme (Tyrewise), explaining the challenges of the old system like inconsistent collection fees and hidden costs, especially for larger tyres. He highlights how the Tyrewise scheme has improved transparency with upfront costs, prevented retailers from adding unfair margins, and simplified the collection process for businesses like his. Aaron also comments on how the regulated scheme makes it easier to communicate the value of tyre recycling to customers, who can now see the end products in applications like playgrounds and roading. Finally, he offers his perspective on Tyrewise's first year and his hopes for its future development. Aaron Stevens covers all this and more in this first video insight. So please join us as we learn about the practical impact of New Zealand's regulated scheme. Chapters: 0:00 Introduction to TRR Video Insights & Aaron Stevens 1:14 Shift to Regulated Scheme & Old Cost Issues 2:24 Easing Transparency & Collection Fee Issues 3:48 Communicating Recycling to Customers 4:31 Tyrewise First Year Summary & Future Hopes 5:10 Conclusion SUBSCRIBE ► https://tinyurl.com/TRR-Subscribe WEBSITE ► https://tinyurl.com/TRR-Website TYRE & RUBBER RECYCLING ► https://tinyurl.com/TRR-2025-2 FACEBOOK ► / / tyrerubberrecycling WHATSAPP ► https://whatsapp.com/channel/0029VaGn... LINKEDIN ► / / posts MEDIUM ► / / tyreandrubberrecycling About the Tyre & Rubber Recycling YouTube Channel: Here you will find all the latest videos from the global #tyrerecycling industry, including #news, interviews, sponsored content, behind-the-scenes footage and much more.