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This month, as the world reflects on International Women’s Day, South African fashion brand AYANA marks its first anniversary with a story of growth and purpose. In just one year, the retailer has made a strong impression, launching dozens of stores across the country and building a name for itself in women’s fashion. What began as an ambitious entry into the market has quickly turned into a national presence that speaks to style, confidence, and accessibility. Beyond the clothes, AYANA’s journey has also been about people and progress. With more than 190 employees and ongoing expansion plans, the brand is contributing to job creation and supporting local talent through creative partnerships. Joining us on the line is Sheri-Lee Carver-Brown , BUYING & CREATIVE MANAGER of AYANA