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Have you ever wondered why some brands seem to know Exactly which customers to sell to? It's as if they know precisely who their clients are. Unlock your business's full potential! This video guides you through identifying your dream customers by crafting a killer Ideal Client Profile. Discover how to pinpoint who truly needs your services, making your marketing laser-focused and your sales efforts more effective than ever before. Stop guessing, start growing! Download Your Ideal Client Profile Workbook PDF for Free: 🔗 https://fizzydrink.eu/your-ideal-clie... 🔗 My Free 7-Step Branding Checklist: https://fizzydrink.eu/the-branding-ch... 🔗 Book My Brand Evaluation Call: https://fizzydrink.eu/brand-evaluatio... #branding #marketing #idealclient ⏱ Timestamps ⏱ 00:00 Introduction 01:05 What is an Ideal Client? 03:00 What is an Ideal Enemy? 03:32 The 7 Essential elements of an Ideal Client Profile 04:10 Example of people who would use an ICP 05:19 1. Demographics - The customers you are targeting 06:00 2. 2. Geographic - Where they are located 07:25 3. 3. Firmographic (B2B) - Ideal Companies you want to work with 08:40 4. Buyer Persona (Avatar) - The actual human behind the ICP 16:10 5. Psychographic - What are their values and what they're interested in 17:50 6. Behavioral - How they buy and the brands they're loyal to 19:15 7. Technographic (B2B) - The technology and devices they use.