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This series is brought to you by ToAuto, our trusted wax melter brand. Exclusive discount at checkout when you visit https://bit.ly/4mcngsa 🔗 Download my FREE candle making supplies checklist https://www.candlebusinesspro.com/che... Ever wonder what it really takes to build a candle business from scratch? In this episode, we recap the last 8-weeks in our journey of creating our new brand, wthout. From the first spark of an idea to facing real production roadblocks, you’ll see the entire process laid out step by step. Here’s what we cover: • Defining your “why” and setting your foundation with 3 core products • Choosing a memorable brand name and securing the domain • Finding your niche and building an audience of superfans • Creating marketing foundations with email collection and social media • Building a high-converting website with strong product descriptions • Leveraging local marketing, collaborations, and fundraisers • Reaching new audiences with press releases and media outreach • Overcoming production challenges with packaging and suppliers 👉 Subscribe for more behind-the-scenes strategies on starting and scaling a profitable candle business. 👉 Join our community of Candle Business Owners growing together: https://www.candlebusinesspro.com/mem... 👉 #1 Candle Making Course: https://www.candlebusinesspro.com/bes... 🔗 Join our free Candle Making community: / candlebusinesspro We use Inventora to calculate our Cost of Goods - https://www.inventora.com/?via=sabastian #candlemaking #candlebusiness #diycandle