Скачать с ютуб Email Open Rates: Should you track? в хорошем качестве

Email Open Rates: Should you track?

The best open rate for sales email is 0 percent. Open tracking should be turned OFF. Doing so increases inbox deliverability & reply rates. I’ve done the research on this -- so you don’t have to. I’ll explain why to stop tracking opens and what to do instead. Spoiler: It means less frustration crafting subject lines :) Take the Curiosity Crash Course. Learn how offering help and persuasion isn't working anymore -- and how to use curiosity to earn conversations. https://communications-edge.com/crash... Join the Spark Selling Academy. We are a private community of communication geeks, constantly inventing better ways to engage customers in conversation. https://academy.communications-edge.c... Subscribe to my Newsletter. https://communications-edge.com/rethi... Contact me directly. https://communications-edge.com/contact/ Connect with me on LinkedIn.   / jeffmolander   0:00 intro 0:53 Open rate is a lie 2:22 Why this matters to you 3:40 Tracking opens is bad for your brain 5:06 "But I want to track, dammit!" 6:19 K.I.S.S. with plain text 7:16 Next steps About me: I am entrepreneur, coach and creator of a communication methodology which helps people start and advance conversations with people who otherwise don’t want to engage. I've been serving sales & marketing professionals, small business owners and everyday people since 1997. When I'm not working you'll find me hiking, fishing and with my family.