5 Website Redesign MISTAKES Killing Your Conversions скачать в хорошем качестве

5 Website Redesign MISTAKES Killing Your Conversions

SCALE YOUR BUSINESS TO 8 FIGURES We guarantee a 15%-50% increase in conversion and sales within the first four months! 👇👇👇 https://offer.optimum7.com/ Timestamps: Redesign from a Rebranding Standpoint is Dead: 00:00 - 01:02 Importance of UI/UX and Conversion Rate Optimization (CRO): 01:02 - 02:32 Balancing Branding with Conversion Optimization: 02:32 - 03:15 Key Elements of an Effective User Experience (Usability, Trust, Payment, Upsell): 03:15 - 06:19 The Overcomplication of Branding and the Need for Speed in Execution: 06:19 - 09:31 Outro: 09:31 - 09:36 Is a website redesign from a rebranding standpoint really dead? In this video, we dive deep into the hard truth behind why traditional website redesigns are no longer effective for brands aiming to grow and thrive in today’s fast-paced digital environment. With consumer attention spans shrinking to just seconds, focusing purely on aesthetics and brand positioning can cost you more than you think. We’re living in the age of TikTok, where users scroll past content within 5 seconds. As a result, the old-school approach of a flashy redesign is losing its impact. But what’s replacing it? Conversion Rate Optimization (CRO) and UI/UX improvements. In this video, we'll break down exactly why redesigning for brand alone is outdated and how optimizing for functionality, usability, and conversions should be your top priority. Your Essential Redesign Guide: Why Traditional Website Redesigns Are Dead: Brands used to focus heavily on communicating their values through design, but that’s no longer enough. Consumers have shorter attention spans, and a focus on improving the user interface (UI) and user experience (UX) is now essential. The Power of Conversion Rate Optimization (CRO): We’ll explain why successful companies like Apple have mastered the art of merging brand with CRO to maximize both user experience and sales. See how their seamless product pages and intuitive checkout funnels are optimized for results, not just appearances. Why Small and Medium-Sized Businesses Must Focus on Conversions: Unlike massive brands with vast distribution channels like Coca-Cola or Comcast, SMBs can’t afford to focus solely on aesthetics. For growing businesses, functionality and usability directly impact sales, and we’ll show you why this matters more than ever. Examples of Disruptive Brands Doing It Right: Learn from Uber, Amazon, and Postmates and how they’ve streamlined their purchasing process to just a few clicks, shrinking decision-making time and improving user experience. We’ll show you how to apply these principles to your own business and build trust with your audience in milliseconds. What Makes a Great Website in Today’s World?: A modern website combines design and functionality. We’ll show you why separating the two can hurt your business and how focusing on usability, ease of search, and building trust is critical for conversions. Upselling and Post-Purchase Experience: Learn how to implement upsell features like UberEats does with their “priority order” upsells and how you can create a seamless post-purchase experience to drive repeat business. Avoid Over-Analyzing Brand at the Expense of Functionality: We’ll address the common mistake of letting brand and design strategists overcomplicate website functionality. Find out why approving a checkout funnel should not take 60 days and why speed matters more than ever. At Optimum7, we believe a website redesign should be treated as a Conversion Rate Optimization (CRO) process, not just a visual refresh. We break down entire websites, ordering processes, and checkout funnels, applying CRO principles to improve every aspect of the user journey. Whether you’re looking to increase macro conversions (like sales) or micro conversions (like lead opt-ins), our optimization framework is designed to drive results. Here’s What You’ll Walk Away With: Why focusing solely on branding in website redesigns can lead to poor results How top brands like Apple and Amazon merge branding with CRO for maximum impact The importance of optimizing checkout funnels, product pages, and usability for small to medium-sized businesses Real-life examples of how brands are disrupting industries with smart UI/UX and CRO strategies How to make data-driven decisions to improve usability, trust, and overall website performance #WebsiteRedesign #ConversionOptimization #UIUXStrategy #DigitalBranding #CROTips #EcommerceGrowth #Optimum7 #duraninci #ui #ux #userexperience