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Season 1, Episode 1 of the Future Food Thinking series. 00:00 Future Food Thinking – Episode 1 00:18 When Taste Is No Longer Enough 00:38 Defining Explanatory Food 00:58 Transparency as a Baseline 01:22 Processing Implications 01:47 Foundation for the Season This episode explores how food is increasingly evaluated as information — where transparency, ingredients, and process intent influence trust before taste. #FutureFood #FoodProcessing #FoodIndustry This channel shares practical engineering knowledge, process explanations, and real-world problem solving related to food processing, grain processing, pharma utilities, and industrial water treatment. Each video is created to help startups, entrepreneurs, plant owners, and technical teams understand correct process flow, equipment selection, utilities design, and operational challenges across different food processing technologies. Key areas covered on this channel include: • Paddy and rice processing • Grain cleaning, drying, storage, and milling • Frying, roasting, baking, and snack food processing • Frozen food processing and cold chain concepts • Extruded foods, ready-to-eat and ready-to-cook products • Fruits and vegetable processing • Process water quality and hard water related problems • Industrial water treatment and utility systems • Turnkey food processing plant planning • Common mistakes made by first-time food entrepreneurs About Us: Procon Ventures (PV) is an ISO 9001:2015 certified engineering organization delivering customized solutions for Food Processing, Pharma, Grain Processing, and Water Treatment industries since 2010. Our engineering approach focuses on: • Process engineering and plant design • Technology validation and feasibility studies • Equipment selection and layout planning • Turnkey project execution and commissioning • Practical problem solving based on site conditions Website: https://www.proconventurespl.com Email: proconventures@gmail.com Disclaimer: This video is intended for educational and technical guidance purposes only. Actual process design may vary based on raw material characteristics, water quality, production capacity, regulatory requirements, and site-specific conditions. This channel is particularly useful for: • First-time food processing entrepreneurs • Startup founders planning greenfield projects • Existing plant owners facing quality, yield, or utility-related issues • Production, maintenance, and quality assurance teams • Consultants and engineers seeking practical, field-oriented understanding Engineering topics discussed on this channel may include: • Process flow development and optimization • Capacity planning and mass balance basics • Utilities design – water, steam, air, refrigeration • Impact of raw material variability on final product quality • Influence of water hardness, TDS, and microbiology on food processing • Energy efficiency and operational cost optimization • Plant layout logic and hygienic design considerations • Troubleshooting of quality defects, losses, and breakdowns Our content is based on real project experience, site learnings, and practical observations rather than textbook theory or promotional material. No brand endorsements or paid promotions are part of this channel. The objective of this channel is to create long-term technical awareness, improve decision-making capability in the food and allied industries, and support sustainable, well-engineered industrial growth. All trademarks, process names, and references belong to their respective owners and are used purely for educational discussion.