How SmartClick’s SEO Director Builds A-Player Teams and Proves Real SEO ROI скачать в хорошем качестве

How SmartClick’s SEO Director Builds A-Player Teams and Proves Real SEO ROI

#SEO #seoagency #hireseo How do you connect SEO performance directly to revenue? In this episode of SEO Leadership, we sit down with Davor Karafiloski, SEO Director at SmartClick, to unpack how his team measures ROI, attracts A-players, and scales SEO operations across global markets. What you’ll learn: Frameworks for communicating SEO ROI to clients and teams How to identify and hire true A-players in SEO Delegating and scaling without micromanaging How SmartClick breaks silos between SEO and web-dev teams Adapting SEO strategies for the AI era and multi-country clients 📈 Perfect for SEO Managers, Agency Founders, and Team Leads who want to build scalable, high-performing SEO teams. 💡 Follow Davor:   / davor-karafiloski-88a472131   💬 Connect with SEO for Hire:   / dashboard   Time Codes: 00:00 – Intro & Welcome 01:04 – What attracted D’Vor to SmartClick 02:19 – The first 90 days: stabilizing clients & building strategy 03:22 – How to re-align teams after client traffic drops 05:09 – Breaking silos between SEO and WebDev 07:06 – Hiring and attracting A-players 09:08 – Decision-making as the key A-player trait 11:04 – Spotting potential A-players early 12:01 – Training junior SEOs to understand ROI 13:31 – Delegation vs. micromanagement 16:59 – Restructuring teams during growth 18:44 – Choosing between junior vs. senior hires 21:03 – Red flags to avoid when hiring SEOs 22:52 – Adapting SEO to AI, voice, and semantic search 25:01 – Localizing SEO for multi-country clients 26:36 – Hiring for SaaS SEO: what matters most 27:40 – SmartClick’s hiring process behind the scenes 30:27 – Future-proofing the SEO team 33:00 – Closing thoughts & where to connect