Inside the Growth of Canadian Soccer | Laura Armstrong on Media, CPL & National Teams скачать в хорошем качестве

Inside the Growth of Canadian Soccer | Laura Armstrong on Media, CPL & National Teams

Canadian soccer is entering a transformative era, and Laura Armstrong, Vice President of Communications at Canadian Soccer Media and Entertainment, breaks down how media, leagues, and national teams are shaping the future of the sport. In this in-depth interview, we discuss the rapid growth of the Canadian Premier League, the expanding global exposure through broadcast partnerships with leagues like the Bundesliga and the National Women's Soccer League, and how collaboration with Canada Soccer is building a stronger football ecosystem. Laura also shares insights into sports journalism, storytelling in football media, and how global stars such as Lionel Messi and Canadian talents like Alphonso Davies are inspiring the next generation of players and fans. If you’re passionate about football growth, sports media, or the future of Canadian soccer, this interview is a must-watch. ⏱️ Video Segments (Chapters) 0:00 – Canadian Soccer Moving in One Direction Growth of leagues, media, and national programs. 0:34 – Introduction to Laura Armstrong & Her Role Communications and media strategy in Canadian soccer. 2:43 – Rebranding Canadian Soccer Media & Entertainment Why the organization evolved and what it means. 4:45 – Growth of Soccer Ahead of Major Tournaments Momentum building across Canada. 6:02 – Building a Soccer Content Ecosystem Broadcast rights, digital media, and fan engagement. 7:24 – Laura Armstrong’s Football Background Personal journey into the sport. 9:39 – The Rapid Rise of Women’s Football Growth of women’s leagues and global exposure. 11:05 – Community Impact of the CPL How clubs connect with fans. 14:04 – Best Football Moments in Canada Memorable matches and experiences. 18:03 – Career Path into Sports Journalism Advice for aspiring sports media professionals. 22:29 – Quick Fire Football Questions #CanadianSoccer #CanadianPremierLeague #SoccerCanada #FootballMedia #SportsJournalism #CPL #WomenInSports #FootballInterview #SoccerGrowth #FootballTalk