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Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jdgarcia ____ Episode Summary: In this episode of the Next Gen Sales Leader Podcast, Ben Reed sits down with JD Garcia, Head of Growth at Impactable, for a raw, insightful conversation that blends the human side of leadership with the tactical edge of modern GTM. From there, Ben and JD dive into the mechanics of LinkedIn ads, channel validation, intent signals, and why so many companies misunderstand both data and AI. They break down the gap between reach and relevance, the truth about GTM engineering, and what founders actually need to do before scaling their offer. It’s equal parts philosophy, playbook, and straight talk. What you’ll learn: Why achievement without fulfillment wrecks founders How to validate a LinkedIn audience using saturation and frequency data Why “reach” is a lie and “relevance” is king The must-do technical basics for LinkedIn Ads (Insights tag, matched audiences, paused campaigns). How to identify intent through overlooked signals Why most GTM teams misuse AI The simple “founder validation framework” Why early-stage teams shouldn’t rely on LinkedIn Ads alone Simple leadership moves that improve CRM adoption, team growth, and alignment. Featured Guest: JD Garcia, Head of Growth, Impactable Connect with JD: Website: https://impactable.com LinkedIn: / linknlearn-jdg Host: Ben Reed, host of the Next Gen Sales Leaders Podcast Follow Ben on Social: LinkedIn: / benjamin-aaron-reed Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for expert insights on B2B sales, RevOps, and leadership. If you found value in today’s conversation, please leave us a review. Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sa... Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jdgarcia