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Book a call: calendly.com/reddogppc/amazon-ppc-discussion Amazon PPC is one of the most misunderstood parts of selling on Amazon, especially for beginners launching their first product. In this video, we break down exactly how Amazon PPC works and show you the correct step-by-step setup for your first campaign so you don’t burn budget or make costly beginner mistakes. Whether you're a new seller or launching a new product, this walkthrough gives you a clear, simple structure you can follow with confidence. You’ll learn: How Amazon PPC actually works Auto vs Manual campaigns (and why you need both) How bidding and budgets really work How Amazon’s ad auction decides who wins How much you should spend in your first week Keyword strategy for beginners The mistakes that cause most sellers to lose money How to optimise after your first 3–7 days By the end of this video, you’ll understand how clicks are priced, how campaigns should be structured, and what to focus on so you can reduce wasted spend and improve performance from day one. #AmazonPPC #AmazonFBA #AmazonAds #PPCAdvertising #AmazonSellerTips #FBA2025 #RedDogPPC