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What's the most important place to build a strong foundation for your personal brand? Website. Facebook. Instagram. YouTube. TikTok. LinkedIn. Oh my! 🤯 With all the options out there, it's often difficult to choose the right starting place, that hub, where all your other "places" online can build from. Getting the right online foundation in place makes putting the rest of your personal brand together a LOT easier! Many experts and business leaders actually ONLY need to be active on LinkedIn -- and never need to go elsewhere -- while others need a number of channels. In this episode of Mondays with Mindi, we're going to talk about why your personal brand should begin on LinkedIn and how to use your LinkedIn profile to inform ALL your other channels. Who else likes time-saving shortcuts? 🤙🏽 00:00 Aloha 05:27 About Mindi 08:20 Value LinkedIn as the home base of your personal brand 11:54 Where are your people 14:30 The power of LinkedIn 15:07 Improve your LinkedIn headline 17:15 Double your portfolio with the featured section 19:46 Build your profile with testimonials 23:06 Dial your LinkedIn About section 26:14 Add credibility to your brand by including your past work history 28:56 Value LinkedIn as a starting point to start building your personal brand