The Subtle Power of Sound & Sonic Branding in Podcasts | Joshua Suhy (Part 2) скачать в хорошем качестве

The Subtle Power of Sound & Sonic Branding in Podcasts | Joshua Suhy (Part 2)

The Subtle Power of Sound & Sonic Branding in Podcasts | Joshua Suhy (Part 2) 👉 Check out The Audio Branding Podcast https://voiceoversandvocals.com/podcast/ 🎧 Guest: Joshua Suhy – Founder of JSS Audio, Sound Designer, Audio Engineer & Producer In Part 2 of this conversation, Jodi Krangle continues her discussion with Joshua Suhy, founder of JSS Audio and a veteran of over 15 years in the audio industry. Joshua shares deep, practical insight into sonic branding, branded podcasts, sound identity, and the emotional power of audio, drawing from real-world client work, advertising, and long-form storytelling. In this episode, Jodi and Joshua explore: ✦ Why many brands focus on visuals but overlook how they sound ✦ The missed opportunity of sonic branding in podcasts and advertising ✦ How branded podcasts function as flagship audio experiences ✦ Designing sonic identity through intros, outros, and recurring motifs ✦ When custom sound design matters more than stock music ✦ Why owning your music gives brands creative and strategic control ✦ How sound helps differentiate podcasts in crowded categories ✦ The role of sound design in accessibility and inclusive storytelling ✦ Lessons from working on nonprofit and technology-driven podcasts ✦ Why content quality and audio quality must work together ✦ How trust, collaboration, and clear vision improve creative outcomes ✦ Practical advice for brands and creators starting their audio journey ✦ Why consistency, batching, and patience matter more than monetization ✦ The importance of being easy to work with in creative industries ✦ Why mistakes are part of growth in sound and storytelling 🎤 Perfect for: Podcasters, audio branding professionals, sound designers, marketers, advertisers, producers, and creatives who want to use sound intentionally to shape emotion, identity, and audience connection. 📍 Chapters 00:00 Why Brands Need to Think About How They Sound 05:08 Sonic Branding in Branded Podcasts 07:30 Custom Sound Design vs Traditional Intros 12:33 Why Owning Your Music Matters 15:14 Audio Quality, Content, and Creative Trust 17:34 Consistency, Monetization, and Podcast Growth 20:25 Advice for Sound Designers and Creators 25:09 Creative Mistakes, Collaboration, and Client Work 28:21 Where to Find Joshua Suhy 🌐 Connect with the Guest Website https://www.jssaudio.com/ LinkedIn   / joshua-suhy-85405924   Facebook   / thejssaudio   Instagram   / jssaudio   #AudioBranding #SoundDesign #PodcastProduction #SonicBranding #CreativeAudio #BrandedPodcasts #StorytellingThroughSound #Podcast ✨ Sound is Powerful. Great Sound Is Everything. ✨ I LOVE putting sound to work for you. A compelling brand isn’t only visual. It’s audible. Intentional sound design helps your message connect emotionally and stand out in a noisy world. The sound and voice you use in your podcast, advertising, or branded content can make you sound world-class or cause people to tune out. Thoughtful audio makes sure that doesn’t happen. ✅ Do you need a voice talent for your next project? Visit my voice-over website to learn how my voice can support your audio brand. 👉 https://voiceoversandvocals.com/ ✅ Get your complimentary mini e-book Top Five Tips for Implementing an Intentional Audio Strategy 👉 https://voiceoversandvocals.com/audio ... ☕ Want to show your support for The Audio Branding Podcast? Buy Me A Coffee 🎙️🎧 Thank you for your support. 👉 https://cstu.io/45659e Other Helpful Things… ✅ Subscribe to The Audio Branding Podcast on YouTube Just make sure to hit the subscribe button :-) ✅ Want to leave an honest review of the podcast? 👉 https://lovethepodcast.com/audiobranding ✅ Join The Power of Sound Facebook Community 👉   / thepowerofsoundgroup   ✅ Subscribe to the Newsletter 👉 https://bit.ly/SUBSCRIBEAudioBranding ... 👉 Editing/Production by Humberto Franco https://humbertofranco.com/