How To Scale Your Business Beyond 8 Figures With Howie Tan | Minds of Titans | X-Factor Method скачать в хорошем качестве

How To Scale Your Business Beyond 8 Figures With Howie Tan | Minds of Titans | X-Factor Method

Welcome To The "Minds of Titans" Podcast! In this episode, our special guest is none other than Howie Tan. Howie is a Singapore Certified Management Consultant (SCMC) who helps business owners scale beyond 8-figures and remove themselves from business operations. This episode features Howie’s extensive knowledge on growth hacking, email marketing, and the different parts of a business every business owner who aim to scale their business should pay attention to. Timestamps: 00:00 - Introduction 01:00 - Howie’s background and introduction. 02:00 - Growing a company from $100k to $2M a month. 02:55 - Starting an e-commerce company and moving into consulting. 03:55 - Key focus areas: partnership marketing, email marketing, Facebook marketing, and copywriting. 05:00 - Symptoms businesses show before engaging Howie. 06:40 - The importance of asking questions and diagnosing business issues. 08:10 - Mapping out company roles and departments. 09:00 - Identifying time spent on operations vs. marketing. 10:20 - Delegating tasks and solving operational problems. 11:50 - Importance of having business data and analytics. 13:00 - Example of a client shifting from influencer to email marketing. 14:20 - Increasing email open rates and its impact. 15:00 - Working with clients from the ground up. 16:15 - The significance of proper processes and systems. 17:30 - Common problems businesses face when scaling. 19:00 - Legal and operational issues as businesses grow. 21:00 - Challenges of customer service and handling chargebacks. 22:45 - The importance of monitoring and analyzing data. 24:30 - The impact of over-hiring and over-spending on ads. 25:50 - Using data to make informed decisions. 27:10 - Example of a client who improved profits by analyzing data. 28:40 - Importance of focusing on high-value functions. 29:50 - Mapping out company functions and spending time wisely. 31:00 - Utilizing internal email lists and overcoming objections. 32:30 - The value of personalized communication. 34:00 - Building goodwill with customers through actionable content. 35:00 - Strategies for email marketing and customer segmentation. 36:15 - The difference between influencers and effective marketers. 37:20 - Understanding platform behavior and marketing strategy. 38:40 - The significance of owning customer contact points. 39:50 - Practical steps for cleaning up and organizing business processes. 41:00 - Example of mapping out roles and identifying time spent. 42:20 - Implementing an analytics system for better visibility. 43:30 - Starting with basic tools like Google Sheets and Excel. 44:50 - Importance of regular meetings and huddles. 46:00 - Analyzing traffic sources and conversion rates. 47:30 - Comparing performance across different platforms. 49:00 - Making data-driven decisions for marketing strategies. 50:30 - Ensuring sustainable growth and avoiding burnout. 52:00 - Final thoughts and advice on systematic growth. 53:30 - How to reach Howie Tan on LinkedIn, X (Twitter), and Instagram. 54:30 - Closing remarks and gratitude for the discussion. — #MelvinSoh coaches clients worldwide to make high 6/7 figures and become industry leaders. — Get to know more about me and the many ways I can help you transform your life and your business by going to this link: https://www.xfactormethod.com/connect... #MindsOfTitans #HowieTan #XFactorMethod