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Video Ad Fraud Exposed: Matt Wasserlauf’s Blockchain Solution | The ADOTAT Show

🔥 Unmasking Video Ad Fraud with Blockchain | Matt Wasserlauf on The ADOTAT Show Video ad fraud is a $20 billion dumpster fire—and Matt Wasserlauf is the guy trying to put it out with blockchain. Not another Band-Aid fix, not another “trust us” pitch, but real transparency and accountability in an industry that avoids both like the plague. As the founder of BlockBoard, Matt’s using blockchain to cut through the noise and expose the ugly truths about digital advertising. In this no-holds-barred episode of The ADOTAT Show, Pesach Lattin sits down with Matt to dive deep into: 🔥 Why ad fraud keeps burning through billions every year. 🔥 How blockchain can finally bring real transparency to advertising. 🔥 The industry’s dirty little secret: performance metrics that don’t add up. 🔥 Why big agencies are dragging their feet—and how Matt is working around them. 🔥 The future of digital advertising and why it’s time to evolve or get left behind. This isn’t just another marketing talk. It’s a wake-up call for the ad industry. If you’re tired of the smoke and mirrors, this is the episode you need to watch. And a big thank you to our sponsors: 🔹 Troutman Amin – Always here to keep the conversation bold and brutally honest. 🔹 Incremental – Supporting us for the next year because they believe in bold ideas and smarter marketing. 🔹 Rembrand.com – Using AI where it actually makes sense. Thanks, guys. 🔹 DailyMotion.com – Sean Black knows advertising. Seriously, go check him out on LinkedIn. 🔥 Don’t miss it! Subscribe and hit that notification bell for more fearless conversations about the ad industry. #ADOTATShow #MattWasserlauf #VideoAdFraud #Blockchain #BlockBoard #AdTech #DigitalAdvertising #Transparency #BoldIdeas #StayBold #StayCurious #KnowMoreThanYouDidYesterday