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Creating an Event Budget

Learn how to build a simple, practical event budget in Excel with Ricardo Sullivan (Entrepreneur, Manager, and Event Coordinator). In this walkthrough, you’ll see how to structure income vs. expenses, separate fixed costs from variable costs, forecast profit, calculate your break-even point using contribution margin, and set realistic financial targets—then adjust pricing and costs to hit your goal. Ricardo also demonstrates how budgeting supports smarter planning decisions (including the difference between in-person vs. online events) so you can confidently assess feasibility and execute with control from start to finish.