How Aaron Fragnito Scales NJ Multifamily (Capital, Management, AI, Investor Trust) скачать в хорошем качестве

How Aaron Fragnito Scales NJ Multifamily (Capital, Management, AI, Investor Trust)

In this episode of the Level Up Podcast Show*, Boston and Nate sit down with *Aaron Fragnito of People’s Capital Group to break down what it really takes to scale a *New Jersey-focused multifamily business*... from the early grind (wholesaling, REOs, short sales) to raising private capital and building a property management operation that protects investor returns. Aaron shares: How Rich Dad Poor Dad sparked his real estate path and why focus beats “shiny object syndrome” Who his ideal investors are (single-family offices vs. multifamily offices/RIAs) and why smaller checks can require more attention What actually makes a syndicator “different” (lean operations, discipline, and investor-first risk control) How they think about tenant experience → investor outcomes Where AI helps (due diligence, writing, research) — and where it hurts (especially on LinkedIn) Real talk on *Section 8*, the real headache (hint: it’s not always the tenant) A candid story on crypto mistakes and why they shifted to cold storage His growth targets, including scaling AUM and aiming to acquire larger Class A assets If you’re an investor, operator, or entrepreneur trying to grow in real estate without losing the human element (or your reputation), this conversation is packed with practical lessons. Find Aaron https://www.peoplescapitalgroup.com/    / @peoplescapital   ---------------------------------------- CHAPTERS 00:00 – Intro: Level Up Podcast Show w/ Aaron Fragnito 00:37 – Aaron’s origin story: Rich Dad Poor Dad → real estate (2009–2010) 01:20 – Early strategy: realtor/wholesaler, distressed deals, REOs + short sales 01:55 – Building NJ Real Estate Network (5,000 members) + meeting Seth Martinez 02:15 – First multifamily: buying a 6-family and recycling capital 03:10 – Ideal investors: single-family offices vs. self-directed IRA investors 06:05 – Why RIAs/multifamily offices are harder gatekeepers 07:25 – What makes PCG different: scrappy, lean, investor-first mindset 09:18 – What Aaron’s still working on: sales + telling the story 11:14 – Books + sales learning: “Your Next Five Moves” + investor lead funnels 13:16 – Customer experience: investor reporting + monthly distributions 14:38 – “Happy tenant = happy investor” + expectation setting 16:58 – AI in the business: due diligence, comps, emails, marketing 18:10 – Opus clip tool experiment: IG wins, LinkedIn gets crushed 20:04 – If Aaron had a clone: offloading follow-up + fundraising grind 22:04 – Deal structure basics: debt vs. equity (typ. 65–80% debt) 22:28 – Section 8: the real pain is the bureaucracy, not always the tenant 23:52 – Thoughts on Grant Cardone: selling the dream vs. transparency 25:27 – Bitcoin + crypto story: what went wrong with Voyager 29:18 – Cold storage lesson + why BTC/ETH make more sense than altcoins 32:00 – Family + parenting: 50/50 custody and productivity 33:41 – Where Aaron’s drive came from: school, competitiveness, entrepreneurship 37:04 – 2–5 year vision: scaling AUM + larger acquisitions + exits 38:51 – Advice for beginners: focus, master one market, avoid shiny objects 39:46 – Where to find Aaron + People’s Capital Group resources 41:02 – Outro + behind-the-scenes talk on content clipping tools