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In this episode of The Hydrogen Leader Podcast, Professor Werner Tillmetz, a distinguished expert in the hydrogen economy, covers his latest book, 'Hydrogen on its Path to Electro-Mobility: From Pioneering to Being the Laggard,' and delves into the development of the hydrogen industry, strategic failures, and successes. Werner shares his extensive experience spanning over 40 years in energy technologies, including his pioneering work at Daimler and his observations on the industry's global landscape. The conversation also includes insights into systematic energy transitions, the importance of strategic collaborations, and the role of regulations in advancing hydrogen technology. A critical look at Europe's approach versus China's long-term strategies offers a comprehensive understanding for policymakers and industry stakeholders. Tune in for an in-depth exploration of how we can expedite the adoption of hydrogen and facilitate a sustainable energy future. You can get the book of Prof. Werner Tillmetz: “Wasserstoff auf dem Weg zur Elektromobilität: Vom Pionier zum Schlusslicht – die deutsche Industrie auf dem Weg in die Zweitklassigkeit?” here: https://amzn.eu/d/2PisYnk Chapters: 00:00 Introduction 00:34 Discussing the New Book on Hydrogen Economy 01:30 Reflections on a Career in Hydrogen and Energy Technologies 03:44 Local Initiatives and Energy Transition 05:40 Challenges in the Hydrogen Industry 07:14 Comparing Fuel Cell and Battery Electric Vehicles 09:44 Strategic Failures and Market Dynamics 13:50 Cost Reduction and Production Volume 18:55 Innovation and Industry Collaboration 28:48 Global Perspectives and Strategic Planning 35:12 Systematic Change in Mobility and Energy 38:45 Efficiency of Power Plants and Electric Vehicles 39:22 Challenges in Energy Management Systems 40:08 Solar Energy and Government Regulations 41:16 Hydrogen Production and Transportation 42:55 European Hydrogen Backbone 45:05 Hydrogen Storage and Import 46:42 Political and Regulatory Challenges 50:41 Heavy-Duty Hydrogen Mobility 56:04 Oil Industry and Hydrogen Transition 01:02:24 Inspiring Change and Future Prospects Topics discussed in this video: Hydrogen economy,Energy transition,Green hydrogen,Fuel cell technology,Hydrogen mobility,Hydrogen vs battery electric vehicles,Hydrogen infrastructure Europe,Clean energy transition,Hydrogen production,Hydrogen storage,Electrolyzers,Renewable energy systems,Heavy-duty hydrogen trucks,Hydrogen imports Europe,Hydrogen cost reduction,Fuel cell electric vehicles,Industrial decarbonization,Hydrogen regulation EU,Swiss hydrogen truck model,Werner Tillmetz hydrogen