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27 MAY 2025 Roundtable #3 Awards as a medium of communication Roundtable with journalists Albert Nogueras (Núvol), Nick Axel (e-flux architecture) and Pilar Marcos (Diseño Interior). The roundtable was led by three distinguished journalists representing both specialist journals and mainstream media outlets. It examined the contemporary landscape of architectural awards and explored the criteria by which distinctions are evaluated by the editorial teams, the perceived authority of juries, and the broader cultural impact of prize-winning works. Particular attention was given to how such accolades influence public perceptions of architecture and foster civic pride in acclaimed projects across cities and regions. Awards often serve as a pivotal moment through which the broader public becomes aware of the cultural and social value of a building, a public square, or a piece of architecture within their own city, encouraging a renewed appreciation for the built environment and its contribution to collective identity. Moderated by Ivan Blasi (Fundació Mies van de Rohe) and Miriam Giordano (Labóh).