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Instagram: / asklibz This lesson breaks down how to use platforms properly so your content compounds instead of fighting the algorithm. This is Lesson 4 of 10, originally created for the Skool community inside Modern Founders Academy. If you feel like you’re doing everything right but growth still feels random… If one platform works but another feels dead… If you’re posting everywhere but nothing feels connected… You’re not unlucky. You’re misusing the platforms. This lesson shows you how to stop chasing algorithms and start operating a distribution system. What this lesson covers Why the algorithm is not a gatekeeper, it’s a mirror Signals over luck and why growth is math, not mystery The three biological signals platforms actually respond to Watch Time, Return Viewers, and Session Depth Why retention is the real currency, not views How engagement loops trigger distribution Why loyalty beats virality long term The Shop Window Framework Why your platforms are not clones of each other The storefront analogy that changes how you see content How the Shop Window spins the Creator Flywheel Why one idea should fuel your entire ecosystem How to build a multi platform system without burnout Platform roles and hierarchy TikTok as the Foot Traffic engine Why TikTok is a cold attention marketplace How to structure discovery content properly The three TikTok archetypes for consistent growth How SEO and search now drive TikTok distribution Instagram as the Window Dressing Why Instagram is relationship first, not viral first The 4 Gear Engine: Reels, Carousels, Stories, DMs How to move from discovery to authority Why Stories are the glue of Brand Gravity How to turn story engagement into DM conversations YouTube as the Flagship Store Why YouTube is the center of the ecosystem How loyalty compounds on YouTube Return viewers and session depth explained How to engineer bingeability Why YouTube builds authority no other platform can Cross platform adaptation Why repurposing is dead and adaptation wins Different shapes, same DNA The Flagship First workflow How one long form video fuels everything The 5 to 1 rhythm for value and conversion How to avoid identity drift across platforms The path forward How platforms work together instead of competing Why clarity removes overwhelm How to operate instead of posting What separates random creators from category leaders Why this lives on Skool Inside Skool, this lesson comes with frameworks, visual diagrams, and implementation guidance to build your full ecosystem. You also get the remaining lessons in the system, community feedback, and structured progression. Watching builds understanding. Operating the system builds momentum. What to do after watching Map your platforms using the Shop Window Framework. Define the role of each platform you’re on. Audit where your signals are breaking. If you want the templates, system diagrams, and the full 10 lesson system, they’re inside the Skool community. Join the Skool community to continue the course: https://www.skool.com/the-modern-foun... Lesson 5 of 10 unlocks next inside the community. Stop chasing platforms. Start running an ecosystem. See you in the next lesson.