[INTERVIEW] From Shark Tank to Success: The Xero Shoes 8-Figure Growth Story скачать в хорошем качестве

[INTERVIEW] From Shark Tank to Success: The Xero Shoes 8-Figure Growth Story

Ever wondered what happens to brands after they leave Shark Tank? Join me as I chat with Steven Sashen, the founder of Xero Shoes, about how he went from making DIY barefoot shoes at home to becoming one of the most successful barefoot shoe companies out there. Inspired by the bestselling book, ‘Born To Run,’ Steven created his first pair of DIY sandals right at his kitchen table to find a safe and fun way to enjoy the joys of barefoot walking. Impressed by the noticeable results these sandals brought to her stride, Steven’s wife joined in and together they created a one of a kind footwear brand that puts over 50,000 pairs of shoes on happy, healthy feet. In this video we’ll be chatting about everything from their 'aha' moment and the leap into the Shark Tank, to how they've navigated the twists and turns of branding and marketing in the unique niche of barefoot shoes since the last 14 years. Timecodes: 0:00 Intro 1:05 Interview Start 2:48 Steven's Story 7:25 Focusing on One thing vs Various Projects 9:50 XeroShoes 25:55 Marketing Strategy 43:10 Goals for the future Thanks for watching. If you found this video interesting, please leave a thumbs up, and follow us for more such content. In case you’re new here, here’s a quick introduction of me: My name is Daniel, I’m an experienced retention marketing strategist and entrepreneur turned Youtuber. In addition to making informational videos to help e-commerce businesses grow, I also run Budai Media, a customer-obsessed retention marketing agency that’s helped more than 160 brands grow with the help of email and SMS marketing. I release new videos every Wednesday, and in addition to Youtube, I also have an active podcast, and several insightful newsletters. Click on the link below to visit my website and get access to all my free content: https://www.thebudaimedia.com/ P.S. In the spirit of the holidays, I'm giving away FREE 1:1 sessions for high-flying brands (yep, if you're over $50k/month, that's you!). Let's fine-tune your marketing together. In this one hour session, I’ll audit your entire retention marketing strategy and outline actionable steps to help you improve your setup immediately. RESERVE YOUR SPOT: https://calendly.com/budaimedia/strat... Don’t fit the bill? Don’t worry, I’m also giving away a FREE copy of my Top 100 Emails Guide. This value-packed guide is packed with tips, templates, and more. GET THE GUIDE: https://www.thebudaimedia.com/top100-...