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In this episode of Inside Cultivation, BigMike sits down with Kevin and Brendan McKernan of Medicinal Genomics to unpack what the cannabis industry is still getting wrong about genetics—and what that means for your grow, your business, and the future of plant science. From CannMed breakthroughs to the hemp loophole, AI-driven research, and the myth-filled cannabis-schizophrenia debate, this is the ultimate deep-dive for anyone serious about staying ahead in the cannabis space. 💥 What you'll learn: Why CannMed is the #1 conference for cannabis science How the hemp loophole is creating chaos—and risk The real risks of feminized seeds to genetic diversity What AI and emerging tech mean for cannabis cultivation How microbiomes could supercharge yield and plant health Why IP protection is a must for your genetic data The truth behind the cannabis and schizophrenia debate Why it’s time to align hemp and cannabis regulations Whether you're a grower, geneticist, policymaker, or curious consumer—this conversation will change the way you think about cannabis science. 🔬 Watch now to discover YOUR secret weapon in cannabis genetics. 👇 Drop a comment below with your biggest “aha!” moment. 00:00 Preparing for CannMed: Anticipation and Challenges 01:48 The Genesis of CanMed: A Journey into Cannabis Genetics 05:50 The Unique Value of CannMed: Science and Networking 09:53 The Hemp Industry: Opportunities and Challenges Post-Farm Bill 19:43 Navigating the Wild West of Cannabinoids: Safety and Regulation 24:56 Navigating the Cannabis Market's Challenges 26:23 Feminized Breeding and Genetic Diversity 32:49 Genetic Narrowing and Its Implications 35:48 Concerns of Genetic Collapse in Cannabis 38:58 Future-Proofing Cannabis Genetics 42:03 Intellectual Property and Genetic Integrity 50:32 Testing and Disease Awareness in Cannabis Cultivation 52:10 Emerging Fusarium Species in Cannabis 55:13 The Need for Standardization in Cannabis Testing 57:30 Underrated Cannabinoids and Their Potential 01:01:03 Common Mistakes in Cannabis Cultivation 01:06:03 Debunking Myths in Cannabis Science 01:09:46 Regulatory Challenges in the Cannabis Industry ---------------------- Welcome to Inside Cultivation, the #1 destination for all things cannabis! 🌿 Join our host, BigMike, as we explore the latest industry news, cutting-edge technology, and in-depth insights into cannabis cultivation. Whether you're a seasoned grower or just curious about the world of cannabis, we've got you covered. Don't miss out—subscribe and stay informed with the best in the industry! 🎙️ Listen / Follow The Podcast: Apple Podcasts, Spotify, Google, Amazon, iHeartRadio Instagram: / insidecultivation Tiktok: / insidecultivationpodcast 🎙️