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Check out my updated video on my philosophy in business: • R+R = R+R | Philosophy in Business In this video I talk about my philosophy in business which is this equation: R + R = R + R Results + Relationship = Retention + Referral If you understand this formula and make it happen, then you can build a great business. Let me explain it a bit more. My philosophy in business is to do a great job on results and have a great relationship on a day to day basis, which in turn, my clients will stay with me (I'll stay with them too) and referrals will come my way. Producing results for clients which at the very least, meet their expectations isn't enough to retain them. Having a good relationship with all clients is a must for them to stay with you in the long term and to get those referrals. It's great news for any company to get referrals from current customers because not only are they likely to be high-quality, but they also indicate that you're doing something right. There are a lot of elements involved in running a successful company, and one of them is having a clear business philosophy. Based in Edinburgh, Scotland Alan Smith is a certified business coach helping business owners build a great business. Better Business. Better Life. Get in touch: M: 07972 310997 E: [email protected]