This Tiny Gift Increased Sales by 23% (Steal This Psychology) скачать в хорошем качестве

This Tiny Gift Increased Sales by 23% (Steal This Psychology)

In this video, I explain how a restaurant increased their tips by 23% by subtly changing how they offered mints, illustrating a key principle from behavioural science: reciprocity. I break down how you can apply this psychology to your own business, by offering significant, personal, and unexpected value to your customers on landing pages, in emails, and with your pricing structures, helping you get more 'yes's without slashing your prices. I share a simple framework to help you give value first, making customers feel a positive social debt towards you, and encourage engagement rather than entitlement.