Customer Discovery for Product Managers | How To Use Surveys, Interviews, and Screeners скачать в хорошем качестве
Customer Discovery for Product Managers | How To Use Surveys, Interviews, and Screeners
6 years ago
product
management
product management
customer
discovery
customer discovery
customer development
development
user
validation
interviews
interview
survey
surveys
screener
screeners
research
primary research
secondary research
feedback
validate
validating
testing
problem
hypothesis
problem hypothesis
NPS
net promoter score
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Customer Discovery for Product Managers | How To Use Surveys, Interviews, and Screeners
An introduction to Customer Discovery, the first stage of Customer Development. This presentation will tactically show you: 1. How to create and conduct interviews 2. How to create effective surveys 3. How to use screeners 4. How to analyze your primary research 5. How to use secondary research 6. How to form a problem hypothesis 7. How to validate your problem hypothesis Customer Discovery is key to quickly validating your assumptions before spending your precious time and money. Presented at Columbus Startup Week on 5/11/18. (more below) Interested in Product Management? Product Management 101: • Product Management 101 | Jay Clouse Free guide to mastering time management: https://jayclouse.com Connect with me to talk further: https://linkedn.com/in/jayclouse I am the founder of Unreal Collective. I am also an author in the product category for Linkedin Learning / Lynda.com Get more product management and personal development tips by joining my newsletter at http://jayclouse.com/newsletter Video by Matt Ray: / matt-ray-26ab34108
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