Scaling a Bakery and Creating a Successful Culture - Cookie Society's Journey to New Locations скачать в хорошем качестве

Scaling a Bakery and Creating a Successful Culture - Cookie Society's Journey to New Locations

When we last met Marissa and Jeff Allen from The Cookie Society we discussed what inspired and led Marissa to opening up her own bakery and the ins and outs of running her business. They have successfully opened their second store in Addison, which has experienced an uptick in foot traffic compared to their Frisco store. We discuss the challenge of balancing two stores in which involves securing larger quantities of ingredients and ensuring smooth operations with different staffing styles. Scaling for The Cookie Society focuses on improving the customer experience and increasing average sales, rather than rapidly opening numerous stores. Their future plans to expand their presence through a food truck, allowing them to test new products and reach different communities. #CookieSociety #BakeryBusiness #ScalingSuccess #BusinessExpansion #EntrepreneurJourney #CompanyCulture #BakeryGrowth #FoodEntrepreneurs #SmallBusinessTips #WinningCulture