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In this episode of Success Beyond The Brush, Mark Black sits down with Rick Holtz to unpack what it really takes to scale a painting company from under $500K to over $6 million. Rick shares what changes when you move from operator to CEO, why you must stop making exceptions, and how to grow without losing the heart of your company. If you're a contractor in the $1–$3M range and wondering what’s next, this episode gives you a real-world look at what scaling actually requires. In this episode, we cover: ✅ Why scaling doesn’t automatically mean more stress ✅ The CEO metrics you must track weekly ✅ Why your first key hire should be production ✅ How exceptions create chaos ✅ The difference between ego-driven leadership and coaching leadership ✅ Why soft skills matter as much as craftsmanship 🔗 Links from This Episode ✨ Free Discovery Call with Scott Lollar 👉 https://consulting4contractors.com/di... 🏗️ Consulting 4 Contractors Website 👉 https://consulting4contractors.com/ ⚙️ Operations Module Demo Video (YouTube) 👉 • See Consulting4Contractors' Operations Mod... ✌️ Operations Module 2.0 Update Video (YouTube) 👉 • C4C Monday 2.0 Update: CRM Migration + Sal... 📲 C4C on Instagram 👉 / consulting4contractors 👥 C4C Facebook Community 👉 / consulting4contractors 💼 C4C on LinkedIn 👉 / 70241567 📧 Want to Be a Guest? Send us an email → info@c4c.team 🎧 Credits 🎙️ Hosts: Mark Black — Owner, Men In White Painting, Mt. Vernon, IL Rick Holtz - President, H.J. Holtz & Sons, Inc., Richmond Virginia 🎵 Production: Siren Mastering — Original music, artwork, transcripts, show notes & audio engineering https://www.sirenmastering.com Episode Chapters 00:00 The Pitfalls of Saying Yes in Business 00:41 Introduction to Success Beyond the Brush 01:21 Meet Rick Holtz: Scaling a Painting Business 02:49 The Role of a CEO in a Growing Company 04:01 Balancing Sales, Production, and Finance 06:21 The Importance of Consistency and Systems 15:47 Weekly Structure and Meetings 17:31 Implementing Lessons and Resources 18:31 The Morning Routine of a CEO 19:21 Adjusting to a New Work Schedule 20:53 Focusing on Processes and Procedures 21:28 The Importance of Soft Skills 23:29 Balancing Growth and Company Culture 27:23 Key Hires for Scaling a Business 29:28 Promoting from Within vs. Hiring Externally 31:36 The Responsibility to Employees and Clients 33:13 Reflecting on Business Growth and Success 35:27 Conclusion and Final Thoughts