S2E12 - 4 Pricing Trends to Watch in 2026 скачать в хорошем качестве

S2E12 - 4 Pricing Trends to Watch in 2026

Season two comes to a close with a look ahead at the pricing trends that will shape 2026. Avy and Michael break down the four themes every executive should be watching as planning season ramps up. In this episode, we cover: • The shift toward hybrid pricing models across software, technology, and industrials • Why simplification is becoming a priority for quoting, sales efficiency, and customer clarity • The growing push toward outcome based pricing and how AI makes it easier to measure value • The rise of value offerings and entry level price points as budgets tighten across sectors Whether you lead pricing, strategy, product, finance, or sales, these trends offer a practical roadmap for navigating the year ahead. New season launches in 2026. Thanks for joining us for season two. Subscribe to the The Pricing Guys Podcast for insights on pricing and revenue management strategies. Don't forget to hit the 🔔 for updates!